CHINA IMPORT AND EXPORT FAIR
INDICADORES GENERALES
Población: 1.356 millones
Capital: Beijing (19,6 mill. habitantes).
Idioma: Hay seis lenguas principales en China, además del Mandarín
(o Putonghua).
Moneda: Renminbi (Rmb). 1 Euro = 8,093 Renminbi (aprox).
Forma
de Estado: República.
INFORMACIÓN RELEVANTE
El interés por China ha crecido de la mano de su meteórico
ascenso económico, que la ha ubicado entre las principales potencias del
planeta. Sin embargo, el hecho más perturbador del siglo XXI es que la mayor
transformación económica y social de la historia de la humanidad fue liderada
por el Partido Comunista Chino. En los años ochenta su producto bruto interno
representaba apenas un 2-3% de la economía global. Un mero dato estadístico
frente a la economía americana que concentraba un cuarto de la riqueza del
mundo. Bajo el liderazgo de Deng Xiaoping, el gigante asiático fijó su
prioridad en la modernización del país utilizando todos sus recursos
disponibles y creando las condiciones necesarias para atraer ingentes
inversiones extranjeras que aprovecharon una inmensa fuerza laboral de bajo
costo para erigir al mayor productor de manufacturas del mundo.
Durante los últimos treinta años, China ha
ofrecido al mundo:
• Una deflación de precios al exportar productos a precios
impensados en Occidente.
• Una insaciable demanda de materias primas que
no solo impulsóde commodities sino que llenó de dólares los tesoros de las
economías en desarrollo.
• Un mercado de consumo de dimensiones únicas y
potencial más allá de la imaginación.
• Reservas internacionales por 4 billones de
dólares con las que ha financiado los déficit de los americanos y europeos.
CHINA IMPORT AND EXPORT FAIR
Esta feria se realizara en la
provincia de Cantón en china, esta feria se dirige para tres sectores muy
importantes en el ámbito del Comercio Internacional:
Primera Fase: Productos electrónicos y electrodomésticos; materiales de
construcción y ferretería; maquinaria y equipos.
Segunda Fase: Productos de Consumo Cotidiano y Regalos
Tercera Fase: Textiles y Ropa.
http://www.cantonfair.org.cn/en/index.asp
Estilo de Vida del Consumidor en
China
Consumer Electronics in China
Industry Overview | 02 Dec 2015
Executive Summary
Consumer electronics continues to grow
in spite of macroeconomic slowdown
Although the growth of the economy slowed down in
China in 2015, overall consumer electronics continued to grow, especially in
new categories of wearable electronics and OLED TVs due to their innovation and
smart functions. Nevertheless, some traditional electronics such as imaging
devices, portable media players, home audio and cinema and portable players
suffered declines in 2015 due to threats from smart devices including
smartphones, tablets and smart TVs.
Consumer electronics tend to be equipped
with smarter functions
In 2015, functions of consumer electronics were upgraded
to be smarter. For instance, smart audios developed by JD.com can be controlled
by sound to download music and audio books automatically to the cloud, answer
queries including weather forecasts, daily news and voice messages and control
smart home appliances, such as lighting, switches, air conditioners,
humidifiers, purifiers and sweepers.
Domestic brands witness faster
development compared to internationals
Domestic manufactures accounted for increasing shares
of consumer electronics due to improved technology and growing brand
reputation. In 2015, Xiaomi Technology Co Ltd ranked first due to its
extraordinary performance in smartphones, smart TVs and wearable electronics.
Furthermore, the large efforts within research and development and innovation
contributed to its success. Conversely, international brands experienced
depression due to the threats from domestic brands.
Electronics and appliance specialist
retailers remains as core channel despite huge threat from internet retailers
Traditional electronics and appliance specialist
retailers maintained its dominant position in consumer electronics in China. It
upgraded flagship stores to enhance the consumer experience and interaction.
Nevertheless, the channel was threatened heavily by internet retailing due to
its enlarged delivery area. To survive competition from internet retailing,
electronics and appliance specialist retailers also opened its own e-commerce
stores and made huge efforts to develop its logistics system, including
establishing its own logistic infrastructure and cooperating with other leading
logistic companies.
Consumer electronics is expected to
record slower growth over the forecast period
The volume sales of consumer economics will record
slower growth over the forecast period mainly caused by the economy slowdown
and longer replacement cycle. As the market becomes statured, the growth rate
of demand will also slow down. Nevertheless, volume sales of innovative smart
devices are predicted to grow. Meanwhile, with growing disposal incomes,
consumers will show a tendency to purchase high-end products.
Estadística de Compra de un Producto
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